Jayson from Boards and More US elaborates on the transition from Fanatic windsurf boards to Duotone windsurf boards.
On display are the Fanatic Grip 2023 on the left and the Duotone Grip 4 SLS 2024 on the right.
They express genuine enthusiasm about this shift. Jayson provides insight into why this change took place in September 2023.
By consolidating their windsurf lineup under the Duotone brand, they aim to strengthen their focus and presence in the market.
This decision also streamlines the experience for consumers who have a preference for the Duotone brand.
On the kiteboarding side, they have always operated under a single brand, finding it advantageous for consumers to explore various options within one unified brand.
Despite the logo and name changes, many key elements remain consistent.
Sebastian Wenzel, the long-time shaper for Fanatic boards, now oversees the shaping of Duotone boards. Similarly, Danny, who served as the R&D manager for Fanatic windsurf, now holds the same position for Duotone Windsurf. Former Fanatic team riders have transitioned to become Duotone team riders.
The primary focus remains unchanged: to continually enhance the product and deliver top-quality windsurfing equipment.
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